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	<title>Comments on: Don&#8217;t tick people off</title>
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	<link>http://www.sean-johnson.com/2009/02/17/dont-tick-people-off/</link>
	<description>Life, Business, Philosophy, Booger Jokes</description>
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		<title>By: Sean Johnson</title>
		<link>http://www.sean-johnson.com/2009/02/17/dont-tick-people-off/comment-page-1/#comment-16785</link>
		<dc:creator>Sean Johnson</dc:creator>
		<pubDate>Fri, 06 Mar 2009 16:43:46 +0000</pubDate>
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		<description>Thanks man - now that I&#039;m the guy on the other side (the one with all the work to do), I wonder sometimes if I ever infuriate our account folks (or our clients) the same way. I certainly hope not, but it&#039;s a question worth asking. To keep my ego in check if nothing else...</description>
		<content:encoded><![CDATA[<p>Thanks man &#8211; now that I&#8217;m the guy on the other side (the one with all the work to do), I wonder sometimes if I ever infuriate our account folks (or our clients) the same way. I certainly hope not, but it&#8217;s a question worth asking. To keep my ego in check if nothing else&#8230;</p>
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		<title>By: Eric Stoller</title>
		<link>http://www.sean-johnson.com/2009/02/17/dont-tick-people-off/comment-page-1/#comment-16681</link>
		<dc:creator>Eric Stoller</dc:creator>
		<pubDate>Fri, 06 Mar 2009 04:27:33 +0000</pubDate>
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		<description>I can&#039;t help but think about our previous business encounters while listening to this...you practice what you preach. Plenty of other folks at that time may have ticked me off but you managed to engage in a facilitation style that made you the go to guy.</description>
		<content:encoded><![CDATA[<p>I can&#8217;t help but think about our previous business encounters while listening to this&#8230;you practice what you preach. Plenty of other folks at that time may have ticked me off but you managed to engage in a facilitation style that made you the go to guy.</p>
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		<title>By: Sean Johnson</title>
		<link>http://www.sean-johnson.com/2009/02/17/dont-tick-people-off/comment-page-1/#comment-13527</link>
		<dc:creator>Sean Johnson</dc:creator>
		<pubDate>Tue, 17 Feb 2009 18:13:49 +0000</pubDate>
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		<description>Yeah - Godin&#039;s book &lt;em&gt;Free Prize Inside&lt;/em&gt; talks quite a bit about the stuff that Fast Company article discusses - how people rarely are buying the product itself (at least not exclusively). Being &#039;good enough&#039; is just enough to get you in the door, not enough to close the deal (let alone be known for something remarkable.)</description>
		<content:encoded><![CDATA[<p>Yeah &#8211; Godin&#8217;s book <em>Free Prize Inside</em> talks quite a bit about the stuff that Fast Company article discusses &#8211; how people rarely are buying the product itself (at least not exclusively). Being &#8216;good enough&#8217; is just enough to get you in the door, not enough to close the deal (let alone be known for something remarkable.)</p>
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		<title>By: Brad Maier</title>
		<link>http://www.sean-johnson.com/2009/02/17/dont-tick-people-off/comment-page-1/#comment-13521</link>
		<dc:creator>Brad Maier</dc:creator>
		<pubDate>Tue, 17 Feb 2009 17:51:22 +0000</pubDate>
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		<description>Great use of negative phrasing i.e. &quot;don&#039;t do something&quot; as a tip for being successful as a way of making people actually think about what&#039;s being said.  I&#039;ve always found the 105% percent principle or &quot;give people what they want&quot; to be good ideas that get lost in the generalization and positivity of the statement.  You should write a book.

Another article on the subject (particularly the ritz carlton vs. doubletree example): &lt;a href=&quot;http://www.fastcompany.com/magazine/116/column-made-to-stick.html&quot; rel=&quot;nofollow&quot;&gt;Give &#039;em Something to Talk About&lt;/a&gt; in Fast Company</description>
		<content:encoded><![CDATA[<p>Great use of negative phrasing i.e. &#8220;don&#8217;t do something&#8221; as a tip for being successful as a way of making people actually think about what&#8217;s being said.  I&#8217;ve always found the 105% percent principle or &#8220;give people what they want&#8221; to be good ideas that get lost in the generalization and positivity of the statement.  You should write a book.</p>
<p>Another article on the subject (particularly the ritz carlton vs. doubletree example): <a href="http://www.fastcompany.com/magazine/116/column-made-to-stick.html" rel="nofollow">Give &#8216;em Something to Talk About</a> in Fast Company</p>
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